Volkswagen: "Like"
I admit it -- the first time I saw this, the ending scared the s*** out of me. And ya know what? It did the next 10 times as well. Talk about an attention getter -- and one 100% on message. Another one from the folks at Crispin, and another Clio winner.
3 comments:
OMG! This made me say holy shit at the end!!! Even the second and third time I watched it!!
Best Volkwagen ad ever by far. This is an attention grabber
Perfect for the cohort that they identify as their customer, young,unsophisticated, not far along in life, not big on cash, ergo,a package more likely to say "like". I found it frankly condescending. I like the tag line tho.
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