Monday

Heinz Ketchup Contest (Amateur Submission): "In Your Face"

Folks, this one was sent to me by BestAdsEver reader Luis Sinibaldi. And it warrants a new category here: "Web Only." You see, this was an ad that Luis and his friend Matt created for a Heinz Ketchup content (i.e., for user submitted ads).

And while Heinz didn't pick it as a winner, it sure as hell is a winner in our book. Funny as hell, and a testament to the creative potential a company can realize by tapping into its own user base. So for now, it may be "web only," but we think it's very much ready for prime time.

1 comments:

Anonymous said...

I submitted an ad last year that was very funny and had many emails from persons I did not know saying it was funny, in fact, I am still getting emails a year later, but I can't compete with professionals. My suggestion to you is make it for unprofessionals like myself so you have a chance or make it for professionals as it is not a fair contest for both to compete. I was really disappointed after viewing the winning video and saying to myself, there is no way I could have competed against that obviously professional video.