Heinz Ketchup Contest (Amateur Submission): "In Your Face"

Folks, this one was sent to me by BestAdsEver reader Luis Sinibaldi. And it warrants a new category here: "Web Only." You see, this was an ad that Luis and his friend Matt created for a Heinz Ketchup content (i.e., for user submitted ads).

And while Heinz didn't pick it as a winner, it sure as hell is a winner in our book. Funny as hell, and a testament to the creative potential a company can realize by tapping into its own user base. So for now, it may be "web only," but we think it's very much ready for prime time.